Consumers live in a world where they can access almost anything at the click of a button, making their lives easier than ever before and with individuals spending more and more time in front of their computers and constantly on their iPhone’s, blackberry’s, tablets and more….trying to stay one step ahead of the game for […]
Author Archives: James Bealey
Mkt.
Game. Set. CORA!
In the coastal haven of Victoria’s Surf Coast, a monumental project has been quietly underway [...]
Continue readingA designer says ‘no’ while striving for perfection, a marketer says ‘no’ to certain groups when determining their target market and PR professionals say ‘no’ to one media strategy over the other. In an industry of perfectionists we are often hard on ourselves, however we must also be happy to say ‘no’ when this benefits […]
Karl Lagerfeld presented his Chanel Spring 2012 Couture collection this week in Paris inside a glammed-up airplane (Air Chanel, anyone?). While it might not have actually taken off, the designer didn’t skimp on the details. The epic showing came complete with a drinks cart, fake clouds that floated past the windows, and blue carpeting patterned with—what […]
The year of the Dragon starts today as the Chinese celebrate the beginning of the Chinese New Year. For the next 15 days the Chinese will celebrate the year of the Dragon. This mythical creature will bring with it optimism and hope for better times ahead in 2012. The dragon is the […]
Mkt. is loving this weeks GOOP newsletter which gives real, practical tips for starting and running a small business. With a collection of inspiring tips and how to’s from founders of innovative, disruptive companies. It’s a must read. Read this weeks GOOP by clicking here
Why read a book when you can talk straight to the source? This new initiative Founded in Copenhagen, Denmark gives information seekers a way to find answers not in books but rather through people. The Human Library is an innovative concept designed to promote dialogue, reduce prejudices and […]
For those of you out there that have a list of to-do items that lack the importance required to ever actually get done…you may be in need of a rabbit or two! Rabbit? Yes! US pay per chore site Task Rabbit is leading the way for some very handy helpers (aka rabbits) to make some […]
The Mkt. office will be closed from Thursday 22 December 2011 and reopen on Monday 9th January 2012 Wishing you a happy, safe and relaxing Christmas break and we look forward to working with you in 2012 – The Chinese year of the dragon – said to be the year of luck, good fortune & […]