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08
May
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Healthy growth for the Australian organic market

Mkt. was delighted to work with Australian Certified Organic on last month’s launch of their Australian Organic Annual Report. The anticipated report revealed Australia officially holds the largest amount of organic managed farmland in the world at 53%, however, this is still not enough to meet growing demand locally. Dr. Andrew Monk, Chairman of Australian […]

16
Feb
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Patagonia Doubles Down on Grassroots Environmentalism to raise $55,000 for local environmental causes

Following its pledge to match donations up to $50,000, outdoor apparel retailer, Patagonia, is excited to announce that together with the Australian community, they have raised over $125,200.00 supporting six environmental groups on the front lines fighting for our local sea, land and air. A part of Patagonia’s annual Environmental Grants Program, which sees 1% […]

06
Feb
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TODAY celebrates Australia and Tilley Soaps’ 150-year journey…

What a way to celebrate Australia Day and the incredible history of Australia’s oldest soap manufacturer. On Wednesday 25th January, Tilley Soaps Australia was delighted to welcome weather funnyman, Stevie Jacobs, and Channel 9’s TODAY show team to its new state-of-the-art fragrance factory in Bayswater, Victoria. Following an early wake up call, Stevie learnt Tilley’s […]

15
Dec
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What is true influence?

True influence means an engaged audience, not necessarily a massive one. Ceros and TapInfluencer have shared their forecast for influencers in their article 10 predictions to guide your 2017 Digital Strategy. Well worth the read: http://view.ceros.com/tapinfluence/the-influence-horizon-10-predictions-to-guide-your-2017-digital-strategy-1-1/p/1?submissionGuid=ae9025c0-9cbe-42f3-9b1f-a57e4edb7806

09
Dec
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Unwrap a luscious new range of Baileys desserts for the festive season!

Capturing the signature taste of Baileys Original Irish Cream Liqueur is the decadent limited edition range of cream and custard. Available for the month of December only, the range follows on from the successful launch of Baileys Original Irish Liqueur Ice Cream in August. As part of a media sampling activation, a selection of media […]

25
Mar

About Face

Have you ever paid much attention to your face? Its shapes and features can say a lot about the story of one’s life and personality… Mkt. celebrated Mindful Monday this week by delving into the art of face reading with a session held by the incredible Your Body & You team that explored how to define a person’s […]

19
Sep
20
Aug
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New Balance and rebel HKNB launch event

On Friday 15 August, media and influencers gathered for an exclusive preview of the new Heidi Klum for New Balance range hosted by Mkt. client New Balance Australia in conjunction with rebel. After changing into their new gear, guests learnt of the inspiration behind the range with rebel ambassafor Kyly Clarke, who was on hand […]

15
Aug
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Friday Famous Last Words…

1. “We don’t like their sound, and guitar music is on the way out.” – Decca Recording Company on declining to sign the Beatles, 1962 2. “I think there is a world market for maybe five computers.” – Thomas Watson, chairman of IBM, 1943 3. “The horse is here to stay but the automobile is […]

12
Aug
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Are you listening to me? Learning to put the phone away (even if for just one part of the day)….

As communications professionals we know how crucial it is to have constant access to our outside world – whether it be via phone, email, social media platforms, or in our case, let’s face it – a surgically attached earpiece. This habit (or rather instilled need) often discourages us from appreciating life as it presents itself […]

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