Last night, Melburnians gathered on the deck of Chapel St haunt Speakeasy to celebrate the Australian launch of TOMS; the hip footwear and eyewear movement with a cool offering. Founded by Blake Mycoskie on a simple premise, One for One, every TOMS purchase sees TOMS provide a new pair of shoes to a child in […]
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Mkt.
Game. Set. CORA!
In the coastal haven of Victoria’s Surf Coast, a monumental project has been quietly underway [...]
Continue readingApple’s next event is less than 24 hours away and everyone expects that the iPad mini will be the star of the show. But it’s not expected to be alone. The LA Times has provided a run down of everything they expect the Apple to announce, from most likely to least likely: iPad mini (or iPad […]
Chances are that sooner or later your brand may be faced with the unpleasant task of dealing with flame throwing, extraneous and defamatory comments from a social media ‘troll’. While it may be tempting to fuel fire with fire, it is recommended not to feed a troll. Avoid the firestorm and try to dilute the […]
‘Googling’ has become accepted social behaviour in any occasion, office chats, catch up’s with friends, out and about on the road, dinner parties etc….Google is now looking to seize this opportunity by making search available on surfaces like kitchen walls and dining tales The company is working on extending the role of search beyond PCs […]
These sculptural pieces ‘Lives of Grass’ by Mathilde Roussel are not only beautifully made but show the effects of transformation of the material as a metaphor of the transformation of the body. Read more at here.
Refresh your social media skills with the assistance of digital expert Jeff Bullas who has provided a guide to the latest facts, figures and statistics to ensure you stay on top of the rapidly changing social media environment! Here’s our pick of the top three tips for each platform we think every marketer needs […]
Sampling is at its social best with Kellogg’s recently opened ‘pay with a tweet’ pop up shop to launch its latest Special K range of Cracker Crisps in Soho, London. Savvy tweeters who visited the store simply had to ‘pay’ with a tweet about the brand/pop up shop to receive a 100-calorie pack of sea […]
The rise of smartphones, tablets and faster data networks ensures the apps craze won’t dissipate anytime soon. Media Post Daily reports that already some 40 billion apps have been downloaded to date from the App Store and Google Play. On top of that, people spend more time with apps than the mobile Web and app users […]