True influence means an engaged audience, not necessarily a massive one. Ceros and TapInfluencer have shared their forecast for influencers in their article 10 predictions to guide your 2017 Digital Strategy. Well worth the read: http://view.ceros.com/tapinfluence/the-influence-horizon-10-predictions-to-guide-your-2017-digital-strategy-1-1/p/1?submissionGuid=ae9025c0-9cbe-42f3-9b1f-a57e4edb7806
Category Archives: Uncategorized
Mkt.
Game. Set. CORA!
In the coastal haven of Victoria’s Surf Coast, a monumental project has been quietly underway [...]
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Capturing the signature taste of Baileys Original Irish Cream Liqueur is the decadent limited edition range of cream and custard. Available for the month of December only, the range follows on from the successful launch of Baileys Original Irish Liqueur Ice Cream in August. As part of a media sampling activation, a selection of media […]
Have you ever paid much attention to your face? Its shapes and features can say a lot about the story of one’s life and personality… Mkt. celebrated Mindful Monday this week by delving into the art of face reading with a session held by the incredible Your Body & You team that explored how to define a person’s […]
On Friday 15 August, media and influencers gathered for an exclusive preview of the new Heidi Klum for New Balance range hosted by Mkt. client New Balance Australia in conjunction with rebel. After changing into their new gear, guests learnt of the inspiration behind the range with rebel ambassafor Kyly Clarke, who was on hand […]
1. “We don’t like their sound, and guitar music is on the way out.” – Decca Recording Company on declining to sign the Beatles, 1962 2. “I think there is a world market for maybe five computers.” – Thomas Watson, chairman of IBM, 1943 3. “The horse is here to stay but the automobile is […]
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Are you listening to me? Learning to put the phone away (even if for just one part of the day)….
As communications professionals we know how crucial it is to have constant access to our outside world – whether it be via phone, email, social media platforms, or in our case, let’s face it – a surgically attached earpiece. This habit (or rather instilled need) often discourages us from appreciating life as it presents itself […]
Never fear…Head to 12hrs – A brand new online city guide designed for people who only have 12-hours in different cities all around the world.
All the biggest product brands in the world are owned by a handful of corporation. Food, cleaning products, banks, airlines, cars, media companies… everything is in the hands of these megacorporations. These graphics show how everything is connected. Read more here