XXXX Gold has taken a three-year lease on Pumpkin Island located on the Great Barrier Reef  to create a blokes’ paradise called “XXXX Island”. From October, the beer company intends to send groups of four mates on a blokes only holiday, won in various promotional events. Organisers will seek ideas from the public as to what should be added to the island, such as a “one hole golf course” and an “ingenious beer delivery system”.

All of us at Mkt. wish we had our own island to jet off to for a weekend break!