We all know that a large percentage of the population has Facebook & but do you know about the social network’s power users?….Power users are actually present on all social networks (Twitter, Pinterest, Linked In, Instagram etc) and they are generally the people who drive the content and interaction on the site while others lurk in the background as observers.
Power users make up 20-30% of people using Facebook. They tend to be female, they interact with comments and posts on a regular basis and they carry serious weight when it comes to issues like political debate.
So the big question is: Are you a power user or not? And how do you tap into the value of power users? Check out this latest infographic on these powerful consumers..
Source: Simply Zesty